Acquiring an omni-channel retail POS system is one of the top items a retailer can do to keep themselves relevant. Today's retail market is flooded with options for your customers to get what they want, when they want it and how they want it. Matthew Shay, President and CEO of the National Retail Foundation said this in December of 2016. “There has been a lot of talk about online versus in-store retail in the past few months, but that comes from people who don’t realize that online and retail today are the same thing.” Having a Point-of-sale system that integrates the different purchase channels is essential.
Satisfy 21st Century Consumer Expectations
Consumer expectations have evolved, and the manner they shop has as well. The best price and the hottest item aren't the only way our customers decide to spend their money. Customers utilize their smart devices to decide what they want. They can compare pricing, read reviews and be secure in the knowledge they made a good decision. A consistent shopping experience using whatever format they choose is necessary to today's consumers and inspires brand loyalty. Enabling that is one of the prime reasons to have an integrated POS solution for your business.
Omni-channel retail easily possible with a new POS system that has cloud POS capability and is accessible through a mobile device. Having these systems integrated allows you to help your customers in the seamless manner they expect in today's world. Making your business consistent in any format they choose to access it through. Whether that be, in a store, from their home computer or while out and about from their mobile device.
The new retail POS system allows you to receive payment in whatever format is most convenient to your customers. With so many possibilities currently the phrase “How would you like to pay today?”, is more complex than ever. Why not make it easier for your customers, employees and, you. A swipe of a card, the tap of a phone, E-gift cards, whatever the manner your customer wishes to pay you can handle it and your customer will appreciate it.
Access Your Data When You Need It, Anywhere
Having all the inventory and customer data in the cloud point of sale ensures you always know your business:
- Access to real time, accurate inventory levels to help with ordering and supply.
- The ability to see trends as they happen and plan accordingly.
- Consolidated customer data available across your business whether the customer is online or in store their experience remains consistent.
- The ability for you to utilize customer data from all sources to deliver targeted advertising through email and text services.
In addition, having a mobile POS, utilizing a tablet or smart device opens you up to a whole new world. Running an event outside your store, a pop up location, vendor events, no matter where you are or where the customer is you can assist them. You are no longer tied down to a counter waiting for customers to come to you, you can go to them.
POS.com will help you find the perfect combinations of POS functionalities and features for your specific business. Through our evaluation process we help you navigate the changing POS landscape to ensure you have everything you need to succeed. At POS.com you will have the software the hardware, and the service directly from us all with competitive pricing. We how important it is to connect and engage your customers, both now and in the future, and we designed the retail management software to help!